Podcast: 7 Listing-Winning Answers to 7 Seller Questions

Listing appointments are a lot like job interviews – or at least they should be. That’s what today’s guest, Aaron Hendon, thinks. He feels so strongly about it, in fact, that he wrote a book on the questions sellers should ask potential agents: Don’t Get Fooled Again: An Insider’s Guide to the 7 Questions You MUST Ask to Avoid Hiring the Wrong Real Estate Agent. On this podcast, Aaron covers all seven questions and shares the types of answers that agents must provide if they want to win listings. Listen and learn what to say at listing appointments to maximize your chances of success.

Listen to today’s show and learn:

Aaron’s brief bio [1:46]
The size and structure of Aaron’s team [4:01]
Aaron’s commission and profit figures [5:31]
The problem with seller-run listing appointments [6:54]
A strategy for winning listings when competing with real estate teams [13:29]
How to answer questions regarding your commission [17:16]
Selling points for both solo agents and teams [24:09]
A simple script for solo agents [25:46]
Why you should have references available for sellers [29:17]
How to answer pricing questions [30:38]
Aaron’s donation to the Agent Success Toolbox [38:32]
How to break through your goals.
Plus so much more.

Aaron Hendon

Aaron Hendon is an author, a speaker and a 2016 Rising Star Real Estate Agent winner in the Seattle market. He shares his success strategies with fellow investors and consumers. As a successful entrepreneur, and someone who has trained over 10,000 people, Aaron Hendon is a role model to be followed.

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